Elements and branding

Name: Design-ism

Client: AIGA

Role: Ideation, base designer, booklet designer

Field: Physical product

Status: Under Consideration

International style, or Swiss style as some call it, has to be one of the most influential movements to modern day. The issue many designers struggle with is taking themselves out of the design and creating wholy for the client or experience.

 

Design-ism was created to assist designers in using their minds more to think through what is NEEDED to portray a composition vs any extra details that may get in the way

This would not have been possible without everyone together. Design is more than one designer, and that’s the best part.