Design-ism
Elements and branding
Name: Design-ism
Client: AIGA
Role: Ideation, base designer, booklet designer
Field: Physical product
Status: Under Consideration
International style, or Swiss style as some call it, has to be one of the most influential movements to modern day. The issue many designers struggle with is taking themselves out of the design and creating wholy for the client or experience.
Design-ism was created to assist designers in using their minds more to think through what is NEEDED to portray a composition vs any extra details that may get in the way
This would not have been possible without everyone together. Design is more than one designer, and that’s the best part.